What is this knowledge economy? Why is it interesting and what will it bring to your customers and your business?
“When we share a material good, it divides …
when we share an intangible asset, it multiplies… ”
Serge Soudoplatoff – Les Vraies ruptures d’Internet
Information or Knowledge?
A definition of knowledge: “Knowledge is information upon which I can take an action”
Example: A strike notice in public transport in Marseille
If I live in Marseille or commute to Marseille for my work, I will take precautions:
– Go to work by car or on foot or by bike
– Work from home
– Take a day off …
If I live in Lyon, I am informed but I do not need to take action.
We know many things that are deeply embedded in us and that allow us to make decisions without even thinking about it:
– Walk or drive faster or slower and stop when necessary
– Use your computer and smartphone
– Read, count
We have accumulated a lot of know-how with our experiences and this knowledge has become “tacit”.
Tacit knowledge is knowledge that we don’t know we have until someone asks us a question.
This is precisely where Knowledge Management takes all its meaning and value in the company: “how to capture tacit knowledge of the company and make it explicit so that it can be reused by the whole business? “.